August 14, 2025

When looking at the prospect of long-term care for yourself or a loved one in the future, it is not hard for the numbers to become concerning. The average cost of a nursing home in 2025 is $138,000 per year. Additionally, those using these facilities do so for an average of 44 months, totaling around $500,0001.
Adding to that potential cost is the fact that—like most other things in life—these costs continue to rise. A 2024 study showed a jump in cost of around 10 percent from 2023 to 2024 for both assisted living care and rooms in nursing homes2. These costs are expected to continue to climb, so starting the process of saving and planning for long-term care sooner rather than later can help alleviate what could be a large bill in the future.
Medicare only covers a limited portion of long-term care costs, and only for a short time. After 100 days, you are on your own. Without an established plan, you or your loved ones could have to dip into retirement accounts or rely on others for support—both emotionally and financially.
The good news? There are strategies available that can help you prepare. From asset-based long-term care solutions to hybrid insurance products, today’s options are more flexible and accessible than ever before. Planning ahead not only helps to protect your financial independence but also works to prevent your loved ones from having to make hard decisions.
If you have not reviewed your long-term care strategy recently—or if you do not have one at all—now is the time. Contact us and let’s talk about how you can help protect your future and maintain control over your care.